PR и управление репутацией в сфере Digital от агентства Red Radiance в Москве
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    PR and reputation management

    Reputation management (ORM) and PR in digital field is an important area of “Red Radiance” services. We operate only online —dealing with negative reviews, forming a favourable brand image, increasing user loyalty, communicating with bloggers and opinion leaders, organising interviews, analyzing competitors.

    We also collaborate with public and private HR organizations in frames of creating positive image of the company in the network and increasing credibility among potential employees.

    How we are working
    • We determine the current situation with the reputation of the brand in the network;
    • We find effective ways to settle the problem;
    • We build a aimed ORM and PR strategy;
    • We organize communication with users;
    • We develop advertising campaign;
    • We maintain a positive brand image.

    We improve client reputation using positive PR in social networks, on thematic sites and forums, in opinion leaders blogs, in advertising on radio and TV. On request we add in specialised guides and catalogs information about the brand.

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    Examples of our work
    Samba Brasil

    Integrated digital marketing: SMM, SEO, contextual and display advertising, SERM and website development for the manufacturer of Brazilian coffee “SAMBA”.

    Website
    4 accounts
    15 thousand subscribers
    Merries

    Development and digital support of the LLC NTS Gradient company group,
    – Development of 4 promotional sites for Merries, Attack
    – Integration with SMS and email services
    – Technical support for all sites of the company group

    4 sites
    Technical support
    Bayer

    Development of a promo site with mechanics for special offers, using promo codes. Development of photo recognition AI based on neural networks. Marketing support of the promotion campaign, integration with SMS and EMAIL services.

    Website
    Artificial Intelligence
    Support
    Clients
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    st. Bolshaya Serpukhovskaya, d. 44, building 1, office 42310:00 — 20:00
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